ChatGPT is a Swiss army knife when it comes to marketing.
Whether you want to create a post for social media or come up with a step-by-step product rollout strategy – it can truly do it all.
I’ve compiled 100 of the best prompts for almost any marketing-related activity, ranging from copywriting all the way to guerilla marketing.
Prompts For Cold Email Marketing
Here are 10 prompts tailored specifically for cold email marketing, designed to engage recipients, offer value, and initiate a connection without branching into other marketing categories:
Announce the launch of our [new product], highlighting its [key features] and an introductory offer.
Propose a strategic partnership with [company/brand], outlining mutual benefits and potential collaboration areas.
Ask recipients to participate in a [type of survey], offering [incentive or summary of findings] in return.
Introduce our [describe service] designed for [target audience], emphasizing [unique selling points].
Offer a [duration] free trial of our [product/service], highlighting [key benefits] and ease of sign-up.
Invite industry professionals to a networking event, focusing on the opportunities for connections and growth.
Propose a content collaboration with [influencer/brand], outlining the concept and mutual benefits
Promote an exclusive discount for first-time buyers of our [product/service], highlighting [key selling points].
Request a brief meeting to demo our [product/service], highlighting its [effectiveness and benefits].
Invite recipients to participate in market research for [new product development], offering [incentive] for their time.
Prompts For Brand Marketing
Here are 10 prompts specifically designed for brand marketing, aimed at enhancing brand visibility, strengthening customer relationships, and building a cohesive brand identity across various platforms:
Develop a captivating brand story that connects with [target audience], focusing on [your brand's mission/values].
Craft a memorable tagline that encapsulates the essence of [your product/service] and appeals to [target audience].
Establish brand voice guidelines that reflect [your brand's personality] and how it should communicate across [specific channels].
Create detailed customer personas for [your brand], including demographics, interests, and pain points, to tailor your marketing strategies.
Draft a proposal for a brand partnership with [potential partner] that leverages mutual strengths and reaches [combined audience].
Generate ideas for a brand awareness campaign that showcases [your product/service] and resonates with [target audience].
Create a concept for a customer loyalty program that rewards [specific actions] and fosters long-term loyalty among [target audience].
Develop a strategy for event sponsorship opportunities that increase [your brand's] visibility among [target event audience].
Establish guidelines for a visual identity refresh that better reflects [your brand's current positioning] and appeals to [new target audience].
Plan an internal branding workshop to reinforce [your brand's mission and values] among [employees/stakeholders], fostering a unified brand culture.
Prompts For Public Relations (PR)
Here are 10 prompts meticulously crafted for Public Relations (PR) efforts, focusing on enhancing brand reputation, managing media relations, and effectively communicating key messages to the public and stakeholders:
Draft a press release announcing the launch of [product/service], highlighting its unique features and the problem it solves for [target audience].
Outline a crisis communication plan for [potential issue], detailing the steps for immediate response, key messages, and stakeholder engagement.
Compose a media pitch celebrating [company milestone], emphasizing its significance in [industry] and future implications for [target audience].
Develop a community engagement strategy that leverages [specific event or initiative] to bolster [company's] image as a community-focused brand.
Write a public statement from [company] on [emerging industry trend], offering insights and positioning [company] as a forward-thinking leader.
Craft an invitation for a media event showcasing [new product/service], including event details and the unique opportunity for firsthand experiences and interviews.
Outline an op-ed from [company] responding to [social issue], detailing the stance, contributions to the cause, and call to action for the industry/community.
Write a press release for [company's] annual trend report in [industry], highlighting key findings and implications for [target audience].
Outline a PR campaign aimed at rejuvenating [company's] brand image, focusing on [new initiatives, leadership changes, or product innovations] to re-engage the public and media interest.
Develop a communication plan for celebrating [company's significant anniversary], including historical retrospectives, vision for the future, and special events to engage stakeholders and media.
Prompts For Copywriting
Here are 10 prompts designed for copywriting, crafted to enhance the effectiveness of your written content across a broad range of applications.
Revise a product description for [product/service], focusing on [unique features] and how it solves [customer pain points].
Compose a compelling email copy to promote [specific offer] to [target audience], emphasizing [benefits] and including a clear call-to-action.
Create a captivating headline and sub headline for a landing page targeting [target audience], designed to highlight [core value proposition].
Generate three different CTA variations for [context, e.g., website, email, ad], each encouraging [desired action] by [target audience].
Write persuasive copy for [new service], detailing [features, benefits, and applications], aimed at [target market segment].
Develop a memorable tagline for [brand], capturing its essence and appeal to [target audience] within [industry].
Create a unique name and description for a [type of product], highlighting its innovative features and benefits to [target audience].
Develop ad copy for a print campaign promoting [event or offer], designed to grab attention and drive action among [target demographic].
Write a concise script for an explainer video about [product/service], outlining [how it works] and its benefits to [target audience].
Write compelling packaging copy for [new product line], focusing on [sustainability, ease of use, effectiveness], aimed at [target market].
Prompts For Search Engine Optimization (SEO)
Here are 10 SEO-focused prompts to optimize your content for search engines, enhance your online visibility, and improve your website’s ranking:
Identify primary and secondary keywords for a blog post about [topic], focusing on [target audience] and [specific goals].
Rewrite the meta description for [web page URL], incorporating the primary keyword [keyword] and making it compelling for [target audience].
Create an SEO-friendly title tag for [web page URL] that includes the primary keyword [keyword] and appeals to [target audience].
Generate a checklist for optimizing existing website content for [specific topic or product], including keyword placement, internal linking, and readability improvements.
Outline a plan to strengthen the internal linking structure on [website], focusing on [key pages] to improve navigation and SEO.
Provide guidelines for creating SEO-friendly URLs for new pages about [topic or product], ensuring they are concise, descriptive, and include [target keywords].
Outline steps for implementing schema markup on [website] for [product pages/events/blog posts] to enhance search engine results with rich snippets.
Craft a backlink acquisition strategy for the launch of [new product], identifying potential websites for guest posting and partnerships within [industry/niche].
List actions to improve local SEO for [business type] in [location], focusing on Google My Business optimization and local citations.
Generate a checklist for ensuring [website] is fully optimized for mobile users, covering aspects like page speed, responsive design, and touch-friendly navigation.
By the way, if you liked these prompts, then check out our much more detailed article on the 95 best SEO prompts, which are broken down into various categories for link building, technical SEO, and so forth.
Prompts For Social Media Marketing
Here are 10 versatile prompts designed for social media marketing, aimed at enhancing your brand’s presence, engagement, and reach across various social media platforms:
Develop a one-month content calendar for [your brand], including a mix of promotional, educational, and engagement-focused posts tailored to [target audience].
Create a hashtag strategy for increasing visibility of [your brand's] posts, including a combination of popular, niche, and branded hashtags relevant to [your industry].
Plan a series of posts that tell the story of [your brand], including its origins, mission, and impact on [target audience or community], formatted as a narrative across multiple posts.
Generate three contest ideas for [your brand] that boost engagement and grow your follower base, including mechanics, prizes, and promotional tactics.
Draft a pitch for a potential influencer collaboration, highlighting how partnering with [your brand] can benefit both parties and resonate with [target audience].
Create a template for showcasing customer testimonials on social media, emphasizing [product/service benefits] and real user experiences.
Develop a guide for optimizing [your brand's] social media profiles, including bio, profile images, and content strategy to attract [target audience].
Outline a strategy for promoting [upcoming event or product launch] on social media, including pre-event teasers, live updates, and post-event highlights.
Create a template for monthly social media analytics reports for [your brand], focusing on key metrics like engagement rates, follower growth, and top-performing posts.
Compose a proposal for a cross-promotion partnership with [another brand or influencer], highlighting mutual benefits and engagement strategies for [combined audiences].
Prompts For Event Marketing
Here are 10 prompts designed for event marketing, tailored to help you plan, promote, and execute successful events.
Outline a unique concept and theme for [your event], aimed at engaging [target audience] and achieving [specific event goals].
Develop a plan to create pre-event buzz for [your event], including teaser content, countdowns, and sneak peeks to build anticipation among [target audience].
Define the target audience for [your event], including demographic details, interests, and how the event caters to their needs or preferences.
Create compelling content for an event landing page, highlighting [event highlights, speakers, agenda] to convince [target audience] to register.
Draft an email invitation template for [your event] that captures attention, conveys the value of attending, and includes a clear call-to-action for registration.
Compose a proposal for potential partners and sponsors, showcasing the benefits of associating with [your event] and targeting [specific industries or brands].
Generate a catchy and memorable hashtag for [your event] to encourage sharing and discussions on social media platforms among [participants and target audience].
Create a template for reaching out to and confirming event speakers, highlighting the value they bring to [your event] and the expected audience engagement.
Write a post-event follow-up email to attendees, thanking them for their participation, sharing event highlights, and soliciting feedback for future events.
Plan attendee engagement activities for [your event], including interactive sessions, Q&A opportunities, and networking strategies to enhance the participant experience.
Prompts For Video Marketing
Here are 10 prompts designed for video marketing, aimed at captivating and engaging any audience with compelling visuals and narratives for your brand, product, or service:
Craft a video that tells the unique story of [your brand], highlighting its history, values, and mission to connect emotionally with [target audience].
Produce a product demonstration video showcasing the key features and benefits of [your product], aimed at educating [target audience] on its use and effectiveness.
Develop a behind-the-scenes video that gives [target audience] a glimpse into the making of [your product] or the daily operations at [your brand], adding a personal touch.
Create a series of how-to or instructional videos providing step-by-step guides related to [your product/service], offering valuable knowledge to [target audience].
Develop a video outline that compares [your product] with competitors, objectively showcasing why it is the superior choice for [target audience].
Initiate a viral challenge related to [your brand/product], creating a fun and engaging video that encourages [target audience] to participate and share.
Craft a 30-second TV commercial spot for [your brand] that captures the essence of [product/service] and leaves a memorable impression on [target audience].
Develop a teaser video for the upcoming launch of [new product], creating anticipation and excitement among [target audience].
Produce a co-branded video showcasing a partnership between [your brand] and [partner brand], highlighting the synergies and benefits for [target audience].
Develop an FAQ video series answering the most common questions from [target audience] about [your product/service], providing clarity and support.
Prompts For Outdoor Marketing
Here are 10 prompts for outdoor marketing strategies, perfect for catching the eye of your target audience in the real world:
Design a compelling billboard campaign for [your brand] that captures the essence of [product/service] and resonates with [target audience], utilizing striking visuals and minimal text.
Plan a transit advertising takeover for [your brand], featuring ads on buses, subways, or taxis that highlight [unique selling proposition] to commuters in [specific city or region].
Launch a highway banner campaign for [your brand] targeting drivers and commuters with eye-catching banners that promote [product/service] at strategic points along busy routes.
Use outdoor projection advertising in the evenings to display dynamic ads for [your brand] on the sides of buildings in high-traffic areas, captivating [target audience] with innovative visuals.
Design an interactive installation that relates to [your product/service] and encourages public participation, generating buzz in [target community].
Install bespoke vending machines offering [your product/sample] in unexpected locations frequented by [target audience], sparking curiosity and engagement.
Activate a sponsorship at a local sports event for [your brand], setting up branded booths, interactive games, and giveaways that engage sports fans with [product/service].
Customize street furniture (benches, bus shelters, trash bins) with ads for [your brand], making everyday objects serve as functional billboards for [product/service] among [target audience].
Sponsor a neighborhood mural project for [your brand], collaborating with local artists to create a large-scale mural that reflects community values and integrates [product/service], appealing to [target audience].
Design interactive posters for bus stops that encourage engagement from [target audience] with [your brand], such as QR codes for exclusive offers or augmented reality experiences related to [product/service].
Prompts For Guerilla Marketing
Here are 10 prompts for guerrilla marketing, tailored to spark creativity and execute impactful, unconventional marketing strategies that capture attention and engage your target audience in unexpected ways:
Develop a concept for a street art campaign that subtly incorporates [your brand's logo or product] into eye-catching murals in key cities, engaging [target demographic].
Strategize an ambush marketing tactic for [your brand] at [specific event], where you can captivate the audience without being an official sponsor, targeting [event attendees].
Execute a guerrilla giveaway stunt where [your product] is unexpectedly gifted to individuals in [location], creating instant brand ambassadors within [target audience].
Initiate a viral challenge related to [your product/service] that encourages participation and sharing across social media platforms, targeting [target demographic].
Deploy mysterious teaser ads or signs in strategic locations hinting at [upcoming product launch], piquing curiosity among [target market] without revealing too much.
Strategically place [your brand/product] into popular culture, such as in memes, viral videos, or trending conversations, to resonate with [target audience].
Align [your brand] with a social cause by staging a publicity stunt that highlights the issue and showcases [product/service] as a solution, targeting [socially conscious consumers].
Come up with 10 guerilla marketing campaign ideas for [your brand] aimed at [target audience].
Initiate a guerrilla marketing campaign for [your brand] focused on eco-friendly acts, like planting branded seed bombs in visible urban areas, aligning with the values of [target audience] concerned with sustainability.
Utilize guerrilla projection mapping to display captivating visuals related to [your brand] on unexpected surfaces in crowded public spaces, drawing the attention of [target audience] during evening hours.